The first UK-based Affordable Art Fair of the year kicks off at Battersea Park in London on Thursday.
It has a casual tents-in-a-park setting and a price tag of everything under £4000, and the whole experience is designed to take the stuffiness out of buying art. You can even take your dog for a walk in the park and then take it to the art fair (it might not appreciate the colours though).
There are now 18 Affordable Art Fairs worldwide, from Rome, Amsterdam and Stockholm to New York, Melbourne, Mexico City, Singapore and soon even Delhi. They were founded in 1999 by Will Ramsay of Will's Art Warehouse, with the ethos that art is for all, and should be within the reach of everyone's pockets.
The fair at Battersea runs until Sunday, and you can find out more at the Affordable Art Fair website. You can also read an article in the London Evening Standard, and also one about art collecting for beginners at the Affordable Art Fair in the Huffington Post.
I have work on Stand D1 with Duncan R Miller.